The More The Merrier
I think one of the most asked questions, when people start building their own websites and try to get traffic, is a keyword related question.
It is quite vital to know the importance of keywords and how much they can affect the ranking of your website and the general SEO ranking. When I first started off I was sure that with time my website would pick up traffic on its own.
Now maybe I would have gotten traffic after some time, but why would I try to achieve it the long way if there is a clear shortcut?
Now that I learned the importance of keywords and know how to use them, traffic seems to be coming my way faster and in bigger quantities, after each new post and article I produce.
In terms of how many keywords one should use, it is a bit of a tricky question. One would think that the more keywords I fill my articles with, the more people fall on my site. The truth is, if you use too many or even poor quality ones, you could actually damage the health of your website.
How To Find Good Keywords?
When you are looking for keywords, the first thing you should do, is find a good keyword tool. Without the right tools you’re going to be searching for an eternity without knowing what is quality and what isn’t.
I have no doubt that my current keyword tool is one of the best out there. If you want more detail about it feel free to check out my thorough and honest review about it here!
The right keyword tool should not only give you numerous keywords per search, but it needs to give you the relevant details, following the results that come up.
In order to get the right search terms, you could look up relevant questions people asked on Yahoo Answers or Ehow for instance and use their questions in your keyword tool, to find related searches.
In the above picture I typed in an example of what you might want to search, if you are looking to find keywords related to guitar lessons. I simply typed in the term ‘Guitar lessons’, and I have now got over 44,000 results I could potentially use to find keywords.
‘Online Guitar Lessons’ would be a perfect term to type in your keyword tool. You could pick out a few terms like these and start searching for relevant keywords. Remember to find ones that make sense and have a high volume of monthly searches (I go into more detail for quality keywords in this post if you’re interested in finding out).
Once you have your list of potential keywords, you can now pick one keyword, that matches all your criteria out, to build your content around it!
Quality Not Quantity
The biggest mistake I see people make, is having a huge list of quality keywords, which they try to stuff in their posts and articles. As mentioned above, if you use too many this could actually have a damaging effect on your site.
Therefore, I say pick out a few keywords and use these and only these, to write out your post and once you’re done, just leave it.
Here’s how I usually pick my keywords:
- Main keyword that matches all my criteria to build my content around it – Use it as my main title
- My second keyword will be related to it and used early on in my post/ article.
- Maybe use one or two more. One in the middle of my post and one at the end of my post.
And that’s it. I don’t usually use more than 2-4 keywords. To be honest I rarely use more than two. Now I know some think this is way too little, but I find that my content has more value and more quality for my readers if I stick to my own words.
For instance if I were to use terms like ‘what is keyword research tool‘ you can see on the image below, that it has the perfect criteria in terms of traffic and competition, but the term itself doesn’t make sense. It should be saying ‘what is a keyword research tool’.
And a lot of times you will fall on poor ranking blogs and websites using a lot of these terms to push up their ranking.
In other words people that use a lot of keywords to push up their ranking and include poorly written keywords like the above example, are performing, what is called ‘keyword stuffing’.
I highly encourage you to stay away from this method, because the purpose of your website should not be, to be blacklisted by search engines such as Google and Yahoo.
How Many Tools Do I Need?
In essence all you really need is one tool. As I’ve mentioned previously my top recommended one is called Jaaxy, and the review I wrote to it will clearly outline why. I’ve been using it since I’ve discovered it and I can honestly say that no other tool has provided me with such quality content.
It’s not only made my work a lot easier, it’s also saved me a ton of time and all of it for free!
There are other free tools out there but usually they don’t provide the necessary data to compete or even rank properly on search engines.
Don’t be fooled by articles that tell you to buy the newest and best products out there. I can guarantee you that you could easily have a top notch website, with this free tool.
We often fall into these type of traps and pay hundreds of dollars for no good reason, with the promise of the newest and highest technology, giving us the push to rank as number one on Google etc.
Proof And Evidence
If you still don’t believe that I am talking the truth, I have a few last words to say before I leave you.
About a month ago I wasn’t using any keywords and thought I could just write and rank automatically. I asked myself ‘what is keyword competition‘ and how can I compete? And once I found out the simplicity of it, I started ranking on Googles first pages.
If you look at the image, you can see that I am on the second rank on the first page of Google for my previous post on how to create a website for free in 30 seconds.
All I did was use my method of inserting the keywords (the 3 points I mentioned earlier) and write away some quality content!
If you would like some more detail on how to find good keywords for free or which keywords are best for your website, check out the review I wrote, or just write me personally and I am more than happy to help you out.
It will only take a second to explain and once you understand the simple procedure to use, I’m sure you will be thankful you’ve learned this valuable skill.
I hope this post was useful to you and again, any open questions can be either found on my review or leave a comment below!